Product Updates

AI Visibility Check — Product Updates

What's changed in the free AI Visibility Check tool, most recent first.

TL;DR — SummaryThe free AI Visibility Check is under active development. This page tracks what's changed, in order, so you know exactly what the tool checks today.

July 2026 — AI-Specific Crawlability Checks

Added detection for whether a site's robots.txt file blocks named AI crawlers specifically — GPTBot, ClaudeBot, PerplexityBot, Google-Extended, and CCBot — rather than only checking for a generic site-wide block. This is the single most direct technical signal for AI visibility, and most scanning tools don't check it. Also added: llms.txt presence detection, and Bing Webmaster verification detection, since ChatGPT's browsing runs on Bing's index rather than Google's.

July 2026 — Category Restructure

Renamed "AI Readiness" to "AI Crawlability" and narrowed its scope to crawler access only. Moved heading structure checks into a new "Content Machine-Readability" category, since heading hierarchy is a content-shape signal, not a crawler-access one. Removed a duplicate HTTPS check that had been counted in two categories at once. Removed meta description length from scoring entirely — it affects Google's search snippet display, not what any LLM uses to decide whether to cite a page.

July 2026 — Diagnosis-Level Reporting

Replaced the granular, item-by-item fix list with a category-level diagnosis (e.g. "Entity Authority — Needs to be established") ordered from most to least urgent. The full technical fix list remains available in the paid AI Visibility Audit.

July 2026 — Detection Accuracy Fixes

Fixed three false-negative bugs: Organization schema nested inside a @graph array was not being detected by one internal check even though it was correctly detected by another; a Team/Author page was only recognized if its URL contained "/team" or "/author", missing the common pattern of a named individual's own bio page; and a findable email was only recognized if the raw address appeared in visible page text, missing valid mailto: links.

July 2026 — Launch

Initial launch of the AI Visibility Check, scoring any site's homepage across five categories: Schema & Structured Data, Entity Authority, AI Crawlability, Trust Signals, and Content Machine-Readability.